---
title: Zero to Hero Workshop
description: Master app marketing from the ground up with Zero to Hero - an expert-led 10-minute sessions on how to build, launch, and scale successful apps.
image: https://lp.singular.net/hubfs/2510_Zero_to_Hero_workshop_banner_1920x1080%20(8).png
---

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#### RAPID-FIRE INTERACTIVE SERIES

Zero  
to Hero Workshop

#### ► Master App Marketing from the Ground Up

![Zero_to_Hero_hero-1](https://lp.singular.net/hubfs/Zero_to_Hero_hero-1.svg "Zero_to_Hero_hero-1")

Zero to Hero is a rapid-fire workshop series featuring 10-minute expert video sessions designed to help modern mobile marketers scale from their first install to global impact. The program delivers actionable insights across all app growth stages: Build. Launch. Scale. Win.

9

Sessions

![lifetime_access_icon](https://lp.singular.net/hubfs/lifetime_access_icon.svg "lifetime_access_icon")

Lifetime Access

![taking_icon](https://lp.singular.net/hubfs/taking_icon.svg "taking_icon")

All Yours for the Taking

SESSION 1

Reddit’s role in AI search and what that means for app discovery

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SESSION 2

Choosing the right mix of UA channels for sustainable growth by Mobupps

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SESSION 3

Early metrics & mistakes to avoid by Liftoff

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SESSION 4

Meta for business: The next generation

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SESSION 5

Top 5 myths of retargeting by RevX

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SESSION 6

Going global: Winning international markets by Smadex

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SESSION 7

Scale paid UA with confidence by REPLUG

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SESSION 8

Beyond last-touch: Scaling incremental app growth by Snapchat

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SESSION 9

Organic growth levers: Traffic you don’t pay for by M+C Saatchi Performance

### Access the workshop

## Our speakers

![Hannah Fryer](https://lp.singular.net/hs-fs/hubfs/Hannah%20Fryer.png?width=100&height=121&name=Hannah%20Fryer.png "Hannah Fryer")

##### Hannah Fryer

###### Sales Engineer

![liftoff-1](https://lp.singular.net/hubfs/liftoff-1.svg "liftoff-1")

![Michael Goder](https://lp.singular.net/hs-fs/hubfs/Michael%20Goder.png?width=100&height=121&name=Michael%20Goder.png "Michael Goder")

##### **Michael Goder**

###### Chief Growth Officer

![mobupps_logo](https://lp.singular.net/hubfs/mobupps_logo.svg "mobupps_logo")

![Ryan Angerami](https://lp.singular.net/hs-fs/hubfs/Ryan%20Angerami.png?width=100&height=121&name=Ryan%20Angerami.png "Ryan Angerami")

##### Ryan Angerami

###### Head of App Dev

![reddit logo](https://lp.singular.net/hubfs/reddit%20logo.svg "reddit logo")

![Sue Howley](https://lp.singular.net/hs-fs/hubfs/Sue%20Howley.png?width=100&height=121&name=Sue%20Howley.png "Sue Howley")

##### Sue Howley

###### Head of Gaming, EMEA - SMBG

![meta_logo_vector](https://lp.singular.net/hubfs/meta_logo_vector.svg "meta_logo_vector")

![Group 33172 (2)](https://lp.singular.net/hs-fs/hubfs/Group%2033172%20(2).png?width=100&height=115&name=Group%2033172%20(2).png "Group 33172 (2)")

##### Medha Jain

###### Associate Director BD - EMEA

![revx_logo](https://lp.singular.net/hubfs/revx_logo.svg "revx_logo")

![Group 33180](https://lp.singular.net/hs-fs/hubfs/Group%2033180.png?width=110&height=117&name=Group%2033180.png "Group 33180")

##### Justin Nield

###### Director Creative Solutions

![smadex_logo-1](https://lp.singular.net/hubfs/smadex_logo-1.svg "smadex_logo-1")

![Group 33183](https://lp.singular.net/hs-fs/hubfs/Group%2033183.png?width=100&height=116&name=Group%2033183.png "Group 33183")

##### Lorenzo Rossi

###### Co-founder

![Group 2821](https://lp.singular.net/hubfs/Group%202821.svg "Group 2821")

![Group 33186 1](https://lp.singular.net/hs-fs/hubfs/Group%2033186%201.png?width=101&height=112&name=Group%2033186%201.png "Group 33186 1")

##### Liam Clack

###### Product Marketing Manager - LCS EMEA

![Snapchat Logo (1)](https://lp.singular.net/hs-fs/hubfs/Snapchat%20Logo%20(1).png?width=150&height=28&name=Snapchat%20Logo%20(1).png "Snapchat Logo (1)")

![Group 3 3189](https://lp.singular.net/hs-fs/hubfs/Group%203%203189.png?width=100&height=120&name=Group%203%203189.png "Group 3 3189")

##### Lauren Park

###### Global Head of ASO

![Group 33106](https://lp.singular.net/hs-fs/hubfs/Group%2033106.png?width=113&height=50&name=Group%2033106.png "Group 33106")

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