How to acquire your first million app users
In this session you’ll learn ►
► How to formulate the best channel mix to reach, and keep reaching, your audience
► How to test and optimize your creative strategy
► What levers you can use to drive incremental growth after launch
► What the pre-requisites are to launching your app — whether net new, or as a new extension of your web experience
► What measurement and BI setup you need to stay data-driven
► Top tips for retaining (and re-engaging) your userbase and avoiding a leaky bucket
