The mobile marketing landscape is shifting—fast. From surging CTRs to skyrocketing CPIs and the explosive growth of rewarded networks, Q3 was packed with performance pivots every marketer needs to understand.
Watch top marketers and Singular’s insights team break down the latest trends in mobile marketing and how to prepare for Q4 2025.
Here’s what you’ll walk away with:
Why iOS CTRs are rising—and what it means for your creative strategy
How rewarded ad networks and CTV are reshaping UA efficiency
What do rising IPMs on iOS mean … is targeting finally back?
What to do as CPIs soar in Fintech, Gaming, and Shopping verticals
How marketers are using AI to optimize campaigns and outsmart fatigue
